Independent Analytics offers a simple and straightforward analytics dashboard within WordPress, removing the need for complex external tools.
It supports real-time tracking of visitors and provides metrics like page views, referrers, and geographic data.
Click-tracking lets you measure how users interact with links on your site.
If you’re running WooCommerce or forms, it can track eCommerce events and form submissions too.
Data is stored entirely in your WordPress database—no third-party servers, no cookies, and no personal data saved.
For networked WordPress setups, there’s a MainWP extension that lets you view analytics across all child sites from a single dashboard.
If you want more advanced reporting, the Pro version adds campaign reports, email report generation, and more detailed metrics.
The data usage is reasonably efficient: it stores about 200–300MB per million sessions, and you can auto-purge older data.
Independent Analytics is used by more than 100,000 WordPress sites, according to their website.
Key Features:
Real-time visitor tracking with simple metrics
Click-through analytics for link engagement
eCommerce and form tracking support
Local data storage with no cookies or third-party servers
MainWP integration for multi-site analytics
No deal available